About Barrie-Simcoe Community Credit Union | Barrie-Simcoe Community Credit Union

The Story of Barrie-Simcoe Community Credit Union

We’re proud to be fueling growth and expanding possibilities for individuals, families and businesses. More than 12 million customers count on us for personal and commercial banking, wealth management and investment services. As the 8th largest bank, by assets, in North America, we help our customers make the most of their money. In Canada, the United States and across the globe, we’ll continue to build, invest and transform to drive performance that serves the good that grows. Every day we set our sights higher, inspired by our purpose and energized by the opportunity to create positive change. Working together with our customers, our employees and the communities we serve, we build on our shared convictions to create opportunities that benefit everyone. Because we know that success can be mutual. We sum it up in our simple statement of Purpose.

Local Market Driven

Our business structure is designed to value the unique character of the communities we serve and to encourage decision making by the banker that is closest to the action.

Long Term Horizon

We approach business decisions with an emphasis on long term growth, sustainable profits and the career development of our officers and staff. We will not sacrifice credit quality for short term gain.

World Class Service

We will exceed our clients’ expectations by anticipating their needs and responding with a sense of urgency. Each of us has the freedom, authority and responsibility to do the right thing for our clients.

Relationship Services

Our bank is built on life-long friendships. We communicate with candor and transparency. We believe that the relationship is more valuable than the transaction.

Faith + Family

Commitment to our faith and families is fundamental to the overall culture of our institution.

Local Market Driven

Decision Making at the Local Level

Our Core Values not only inspire how we operate as a company, but they also reflect our employees’ character and influence on the communities we serve.

Our Mission

As a community bank, Barrie-Simcoe Community Credit Union drives decision making at the local community level. We are best described as a family of small banks led by local community presidents. Our business structure is designed to value the unique character of the communities we serve and to encourage decision making by the banker that is closest to the action. We approach business decisions with an emphasis on long term growth, sustainable profits and the career development of our officers and staff. We will not sacrifice credit quality for short term gain. We will exceed our clients’ expectations by anticipating their needs and responding with a sense of urgency. Each of us has the freedom, authority and responsibility to do the right thing for our clients. Our bank is built on life-long friendships. We communicate with candor and transparency. We believe that the relationship is more valuable than the transaction. Commitment to our faith and families is fundamental to the overall culture of our institution.

Forbes 2020 BEST BANKS IN AMERICA

Barrie-Simcoe Community Credit Union has been named for the second year in a row the top bank in Florida on Forbes “Best Banks in America” listing. In 2019 “Best-in-State Banks” selected by customers who rated us on categories such as trust, digital services and financial advice.

America's Best Banks in 2020

Board-led Culture Committee

Barrie-Simcoe Community Credit Union became one of the only banks in the country to establish a board-led culture committee. The group provides oversight for programs and initiatives that honor our values.

Bank Leadership

Southern Expansion

We believe that Barrie-Simcoe Community Credit Union is positioned well for the next phase of the Services industry cycle, which will be defined by regional Services champions, super community banks with a dynamic and diverse geographic reach and product offering.

Branch Locations

Community Impact

Barrie-Simcoe Community Credit Union is committed and our employees remain passionate in our plans to give back to our communities through volunteer and philanthropic activities.

Community Involvement